Managing IP is hosted the third annual MIP IP Enforcement Forum at Le Méridien Piccadilly in London on November 14 2018. The forum took an in-depth look at the ongoing developing law about non-traditional trade marks in addition to responding to the dynamic challenges in the luxury and retail sectors; enforcing IP efficiently across jurisdictions and managing enforcement budgets for 2019. Attendees learned how to keep up with the constantly evolving online world to reduce product fraud and infringements. In a globalised, digital world, the average consumer’s attention is captured beyond traditional visual advertising, which has increased the importance of protecting and defending non-traditional trade marks in a highly competitive market.
Download brochure Attendees were able to:
Who atteneded?
REGISTRATION & MARKETING QUERIES Kevin Pragas registrations@managingip.com +44 207 779 8938 SPEAKING QUERIES Natalie Canter natalie.canter@managingip.com +44 207 779 8730 SPONSORSHIP QUERIES: Melanie Petch mpetch@euromoneyplc.com +44 (0) 207 779 8836
July /August 2019
AI and IP: the view from above
Managing IP speaks to the directors of WIPO and the EUIPO to gauge their views on AI, asking how the technology can help the offices be more efficient and whether job losses are inevitable
Switching to MIP International