EUIPO must re-examine Kit Kat shape, rules CJEU
Nestlé did not produce sufficient evidence to show that Kit Kat’s three-dimensional shape had acquired distinctive character, the CJEU rules, in a case that makes it clear the test for acquired distinctiveness is different from the test for non-use
Nestlé’s Kit Kat bars should not be entitled to trade mark protection and the EUIPO must re-examine whether it may be maintained as a trade mark, the Court of Justice of the EU ruled today in a decision that will...
Please log in
to read the rest of this article. New to Managing Intellectual Property?
Take advantage of free access to up to 5 articles on Managing IP and become a member today. It’s free to join and the benefits start straight away.
Please make sure you log in to read the rest of the article.
Join us nowGain FREE access to up to five free articles when you register now.