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Consumers to be targeted in anti-counterfeiting campaigns

James Nurton, Brussels


The director general of the European Commissions’ taxation and customs directorate yesterday said “we have not been aggressive enough” in alerting consumers to the dangers of counterfeiting

Speaking at the IP Summit in Brussels, organised by Premier Cercle, Robert Verrue said counterfeiting is a “large-scale” activity, which needs to be tackled.

But he added: “We need to make sure the degree of awareness of...


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