Credit crunch highlights need for strong IP rights
More than three-quarters of European companies believe that intellectual property is more important in the economic downturn, according to a survey published today by law firm Field Fisher Waterhouse
But the survey also found that 78% of companies are failing to manage their intellectual property effectively. Less than half have carried out an IP audit and only 52% have an up-to-date plan for their IP assets.
The survey was...
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