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  • Unreal accelerates counterfeiting awareness campaign

    In 2012, INTA launched the Unreal Campaign to raise awareness with teenagers (14-18 years old) about the dangers of counterfeiting and the importance of trademarks.

  • Fair use in a digital age

    The concept of fair use is not a new one, but some companies with business models built on the mobile Internet are adopting more relaxed approaches to the use of their marks.

  • INTA Leadership Meeting heads to Panama

    Panama City will host this year’s INTA Leadership Meeting in November, as the Association holds a major event in Latin America for the first time.

  • Trademark issues on the edge

    Stereotypes about academics living in ivory towers were shattered yesterday as law professors considered the practical challenges of branding cannabis products and trademarking sex toys.

  • Interview: Jeremy Kaufman, Fox

    Fox must strike a delicate balance between protecting its IP and not prompting backlashes from fans. Jeremy Kaufman explains the entertainment giant’s trademark strategy.

  • Grappling with the ethics of IP mediation

    A question for all you mediators at this year’s INTA Annual Meeting: someone calls you and says that, since you did a great job on their last three mediations, they want to you to do the next one. But there is a catch: you must not disclose the previous mediations to the other party. Should you agree?

  • In-house counsel become digital natives

    In-house practitioners had an opportunity to network, share their approaches to new gTLDs and learn about ways their companies can connect with millennials through advertising during the In-House Practitioners Workshop and Luncheon yesterday. The day was hosted by Project Team Leaders Monique Cheng Joe of DreamWorks and Christy Hurley of Expedia.

  • Practitioners v Professors goes two rounds at INTA

    The morning after Floyd Mayweather and Manny Pacquiao squared off in what was billed as the Fight of the Century, an INTA session aimed to offer the same for the trademark world. Registrants were treated to two lively debates during a session entitled (Dis)order in the Court: A Debate Between a Practitioner and a Professor.


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