Which social media should I use for IP networking?

29 January 2012

The industry networker

I use social media both personally and professionally. I'm also the company's social media attorney, so I'm involved with marketing and human resources as to how we and our employees use various social media platforms. Having said that, while I'm therefore more familiar with social media I wouldn't say I'm an expert. Anyone can make good use of the various platforms without much training or awareness in advance – it's simply a case of getting used to how each one functions and the internal customs and practices.

For example, I use the e-Trademarks-L listserv (www. oppedahl.com/e-trademarks-l) occasionally to seek local counsel in areas where we don't usually work – perhaps a region of Africa – or to check up on other recommendations when we're not happy with our local counsel. It's accepted that this is not intended to seek solicitations from law firms and any recommendations should be...

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