The sources of IP strategy disruption
Managing IP is part of the Delinian Group, Delinian Limited, 4 Bouverie Street, London, EC4Y 8AX, Registered in England & Wales, Company number 00954730
Copyright © Delinian Limited and its affiliated companies 2024

Accessibility | Terms of Use | Privacy Policy | Modern Slavery Statement

The sources of IP strategy disruption

IP Strategy Report cover

Among the findings of the IP Strategy Report 2018 from Aistemos are insights into disruption in IP: new entrants are seen as the most likely source while AI is seen as the leading technology that could disrupt IP businesses

This year’s IP Strategy Report from intellectual property analytics company Aistemos studies the impact of technology in financial services, aerospace and defence and the automotive industry as well as the impact of Industry 4.0.

Among the report’s interesting findings are insights into disruption in IP.

Respondents were asked to identify the likely sources of disruption. The highest scores were for disruption from new entrants (52.1%), large technology companies (44.2%), start-ups (42.5%) and existing competitors (41.7%). The ”Other” category included Brexit, court decisions and standards.

IP Strategy Report 2018

The report says established technology companies will have a bigger role to play as a result. “In this category are both the well established (e.g. IBM, HP, Intel) and the newly established technology companies (e.g. Google, Amazon, Apple),” it says. “This cohort, taken as a whole, understand the importance of patents, and know exactly how best to leverage intangible assets to deliver tangible returns.”

The report warns to “expect higher levels of patent litigation”. Aistemos’ research suggests an era where there is widespread acceptance of the need for more collaboration. “At the same time, while the automotive sector is hoping for the best, they are preparing for the worst,” says the report.

The survey also asked about technologies that will cause the disruption, with a broad range of technologies given. Artificial intelligence (75.8%) leads, then the Internet of Things (44.2%), closely followed by blockchain (42.4%).

The report explained: “What is reinforced by the sector studies is how universally applicable these technologies will be. Using AI and machine learning as an example, it has a broad application. For example in fintech, it is being deployed in the back-office (risk assessment) and on the front line interacting with customers. Both automotive and A&D are investing in AI for autonomy on land, air and sea. Other sectors embracing AI include healthcare (the primary focus for IBM Watson), retail (recommendation engine) and social media (face recognition).”

Nigel Swycher, CEO of Aistemos, and Steve Harris, its CTO, will be taking part in a session about the impact of artificial intelligence on IP strategy at Managing IP’s IP Corporate Strategy Summit. The event has free registration for senior IP counsel, general counsel and heads of legal. More details can be found here. To apply for a place email registrations@managingip.com.

more from across site and ros bottom lb

More from across our site

A 36-member team from Zhong Lun Law Firm, including six partners, will join the newly formed East IP Group
The Delhi High Court sided with Ericsson against Indian smartphone maker Lava, bringing the companies' nine-year dispute to a close
We provide a rundown of Managing IP’s news and analysis from the week, and review what’s been happening elsewhere in IP
Tennessee has passed the ELVIS Act, a law that fights against AI models that mimic the voice and likeness of music artists
Rob Stien, chief communications and public policy officer at InterDigital, says the EU has forgotten innovators while trying to solve an issue that doesn’t exist
As Australia’s Qantm IP leans towards being acquired by a private equity company, sources discuss what it could mean for IP firms
Law firms that are conscious of their role in society are more likely to win work, according to a survey of over 23,000 in-house professionals
Nghiem Xuan Bac Pham, managing partner of Vision & Associates, discusses opportunities created by the US-China rift as well as profitability issues facing IP practices
Douglas Leite and two of his colleagues were intrigued by Bhering Advogados’s mission to grow its patent litigation practice
Each week Managing IP speaks to a different IP practitioner about their life and career
Gift this article