FICPI and its campaign for relevance: Project Orange
How the private practice association is attempting to increase its relevance
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| Julian Crump, FICPI |
FICPI has one of the hardest jobs differentiating itself from other associations.
It is relatively small: it has 5000 members, but 3000 of those are from Germany – where all patent attorneys are automatically members. It has a heavy bias towards Europe, and its events are among the most expensive: the cheapest ticket for the Melbourne meeting was $3070, compared to $970 for INTA. It has always been known for networking, but the dynamics of big events are rapidly changing. Finally, it is the only association representing purely lawyers in private practice. But how relevant is that distinction today?
FICPI went through its own soul-searching period during 2008 and 2009. The conclusions were very similar to those from the Robin Rolfe report...
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