Managing Intellectual Property

TLD registry guide number 10: .mobi

28 April 2010

Managing Internet Intellectual Property

The .mobi TLD was designed to capitalise on the growing mobile internet market, and with just less than 1 million registrations is doing reasonably well so far

How popular is the domain?

dotMobi has just under 1 million registrations, which makes it the fifth largest gTLD.

Is there anything unique about this domain?

"DotMobi is the only Icann-approved TLD designed specifically for helping consumers find content that works on all mobile phones," says Vance Hedderel, a director with dotMobi.

The domain was approved by Icann in 2005, with registrations open since 2006.

Hedderel gives three tips for designing .mobi...



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