Analyse to capitalise
There are many ways to exploit your IP assets. Paul Teta and Bill Cawley explain how to analyse your portfolio and maximise its commercial potential
Strategic management of a company's IP assets can lead to growth and sustainable competitive advantage. Identifying, valuing and harnessing these assets are crucial elements to success in today's intellectual economy. Successful management of these assets requires IP owners to consider whether and how to develop a practice to create value from a company's IP as well as addressing legal issues related to protecting that value....
Only subscribers have complete access to Managing IP,
log in or
subscribe now.
Alternatively take a
free trial, giving you seven days access to Managing IP and regular newsletters for the international IP community, and US and Canadian practitioners specifically.
Subscribe Now
This article is available to subscribers. Please click subscribe to read the rest of the article.
Subscribe
Take a free trial
Please take a free 48-hour trial to gain limited access. Some articles and surveys may be excluded.
Take a free trial