User-generated content may get old media backing
05 January 2007
Last month the Wall Street Journal reported that four of the world's biggest media companies were in talks to create a video-sharing website to rival Google's YouTube. MIP Week looks at some of the copyright considerations likely to be driving the deal
Last month the Wall Street Journal reported that four of the world's biggest media companies were in talks to create a video-sharing website to rival Google's YouTube. MIP Week looks at some of the copyright considerations likely to be driving the deal.
The companies named in the report – CBS, NBC Universal, Fox and Viacom – have refused to confirm the deal. But while broadcasters are watching the explosion in popularity of websites hosting user-generated content with interest, they are also anxious. Some copyright owners are now launching rival websites of their own, believing it to be the best way to control and preserve their most valuable asset – their content.
The rise of blogging has led to an upsurge in the amount of user-generated content being posted on the internet, which, in turn, has fuelled websites such as YouTube, allowing users to post video clips online.
"I believe that the development of...
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