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LICENSING

MARCH 2010 FEBRUARY 2010
  • The franchising advantage

    Franchising offers big benefits to brand owners considering international expansion. Mark Abell explains how to get it right

DECEMBER 2009 / JANUARY 2010 NOVEMBER 2009
  • Analyse to capitalise

    There are many ways to exploit your IP assets. Paul Teta and Bill Cawley explain how to analyse your portfolio and maximise its commercial potential

OCTOBER 2009 SEPTEMBER 2009
  • Turn a distressed brand into a business opportunity

    Buying a brand from a company that is in financial trouble can be risky. But for purchasers who carry out proper due diligence, it can also be profitable. Sarah Anne Keefe explains how to do it in the US

JUNE 2009 MAY 2009
  • When the boss is as big as the brand

    With high-profile CEOs, David Stone and Sarah Bailey examine how trade mark managers can take responsibility for the boss's brand

  • Korea's parallel problems

    Parallel imports are becoming increasingly common in South Korea. Young-Hill Liew looks at what options are available to brand owners who want to restrict them

APRIL 2009
  • How to handle IP assets in an insolvency

    IP assets are often overlooked in insolvency situations. But Eifion Morris and Lucy Harrold say insolvency practitioners, lenders and business partners should all pay more attention

MARCH 2009
  • Cash in your unused brands

    Steve Hoffman and W Drew Kastner tell technology companies how to turn trade mark licensing programmes into a cash cow

FEBRUARY 2009
  • The tasks of Tian

    China's developing IP system faces some big tests in 2009. Janice Qu and Peter Ollier spoke with SIPO commissioner Tian Lipu about patent amendments, the National IP Strategy and the Office's global role

  • Protect your secrets in China

    Companies in China often find it difficult to protect their trade secrets and know-how. Daniel Plane explains what legal means are available

  • Why the internet has killed entertainment's business model

    Author Andrew Keen described existing business models of selling books and music online as "essentially dead" last month

DECEMBER 2008 / JANUARY 2009 NOVEMBER 2008
  • Combat grey market goods in the US

    Case law surrounding grey market goods is still developing in the United States, but Ronald Dove and Hope Hamilton suggest some practical strategies for successfully preventing their importation and distribution

  • Federal Circuit curbs ITC jurisdiction

    The Federal Circuit last month ruled that the ITC could not extend a limited exclusion order barring the import of Qualcomm chips found to infringe Broadcom's patent to downstream products

OCTOBER 2008 SEPTEMBER 2008
  • Avoid the risks of using foreign manufacturers

    Brands such as Wal-Mart and Mattel have suffered from problems caused by foreign manufacturers. Oliver Herzfeld and Richard Bergovoy provide some guidance on how to minimise the risks

  • Taiwan to change compulsory licensing rules

    Taiwan's Intellectual Property Office is to amend the compulsory licensing provisions of its Patent Law after a long-running dispute between a local CD maker and Philips finally ended

JULY / AUGUST 2008
  • How Quanta will change licensing

    The Supreme Court's decision in Quanta v LG could make it harder for licensors to collect downstream royalties. Eileen McDermott explores the implications

  • Avoid competition problems in China

    China's long-awaited Anti-Monopoly law comes into effect on August 1, but its impact on IP owners is far from certain, explain Kirstie Nicholson and Zirou Liu

  • Litigation planning for licensors

    IP licensing is a key tool in any company's belt. But several recent Supreme Court decisions could make the process trickier, say Edward E Vassallo and Swatee Jasoria

  • Tech transfer leaders recognized

    Procter & Gamble, Max Planck Innovation and the Catholic University of Leuven have been recognized for their achievements in technology transfer

JUNE 2008
  • Biotech's biggest blockbusters

    It has been just over three decades since the first biotechnology company - Genentech - was formed in 1976. Since then biotechnology has become a multi-billion dollar industry with ground-breaking products, based on original research. Eklavya Gupte examines five patents that have shaped the sector

APRIL 2008
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March 2010


COVER STORY:
The eight mistakes brand owners make in China

Peter Ollier explains the avoidable errors that brand owners keep on making when using China's trade mark system